1980: H&M opens the first store in Germany. C&A is expanding globally. Fashion becomes cheaper and faster. We delight in consuming.
But critical voices appear. The politicized mood of the 80s makes people look for alternative systems. Their pacifist mindset evokes a refusal of the big chasm between the capitalistic Amerika and the socialist USSR.
They look for new systems, apart from the industrial mass production, new anthropomorphic aesthetics that visualize a humanist philosophy.
In the early nineties some of these young people decide to leave the society and form a new one, testing the alternative concepts. They go to a secret place and exclaim a new nation: Evidentia.